Photographer's Note

I took that image along a road on the way to Bra, a small beautiful medieval city in the Cuneo Province, 1 hour and half east of Milan in the southern Piedmont.
All that area is well know for the wonderful hill landscape, the fantastic wines and cheeses.

In Bra in the year 1986, was settled the SLOW FOOD organisation.


The Slow Food movement was created to combat fast food and claims to preserve the cultural cuisine and the associated food plants and seeds, domestic animals, and farming within an ecoregion. It was the first established part of the broader Slow movement.

The Slow Food movement was begun by Carlo Petrini in Italy as a resistance movement to fast food. It has since expanded globally to 100 countries and now has 83,000 members. It humorously describes itself as an "eco-gastronomy faction" within the ecology movement, and some refer to the movement as the "culinary wing" of the anti-globalization movement.

The Slow Food organisation spawned by the movement has expanded to include over 80,000 members in over 100 countries, every country with its own chapters. All totaled, 800 local convivia chapters exist. 360 convivia in Italy - to which the name condotta (singular) / condotte (plural) applies - are composed of 35,000 members, along with 450 other regional chapters around the world. The organizational structure is decentralized, each convivium has a leader who is responsible for promoting local artisans, local farmers, and local flavors through regional events such as Taste Workshops, wine tastings, and farmer's markets.

Offices have been opened in Switzerland (1995), Germany (1998), New York (2000), France (2003), and the latest, Japan in 2005; the head offices are located in Bra, northern Italy. Numerous publications are put out by the organization, in several languages. In the US, the Snail is the quarterly of choice, while Slow Food puts out literature in several other European nations. Recent efforts at publicity include the world's largest food and wine fair, the Salone del Gusto, a biennial cheese fair in Bra called Cheese, the Genoan fish festival called SlowFish, and Turin's Terra Madre (‘Mother Earth’) world meeting of food communities.

In 2004 Slow Food opened a new University of Gastronomic Sciences [1] at Pollenzo, in Piedmont, and Colorno, in Emilia-Romagna, Italy. Carlo Petrini and Massimo Montanari are the leading figures in the creation of the University, whose goal is to promote awareness of good food and nutrition

Objectives of the Slow Food movement include:

Seed banks to preserve native varieties, usually in cooperation with more local movements
An "ark of taste" for each ecoregion whose foods and flavors are preserved
Preserving and promoting local and traditional food product know-how
Organizing small-scale processing, e.g. slaughtering, of short run products
Organizing celebrations of local cuisine within the region of production, e.g. the Feast of Fields held in some cities in Canada
Taste Education
Educating consumers about the hidden risks of fast food
Educating citizens about the hidden risks of agribusiness and factory farms
Educating citizens about the risks of monoculture and reliance on too few genomes or varieties
Various political programs to preserve family farms
Lobbying for agricultural policy changes to support organic farms
Lobbying against genetic modification of foodstuffs
Lobbying against the use of pesticides
Teaching gardening, especially to students and prisoners
Moral purchasing of foodstuffs produced by locals using methods that are morally acceptable to the consumer

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Additional Photos by Paolo Motta (Paolo) Gold Star Critiquer/Gold Star Workshop Editor/Gold Note Writer [C: 3739 W: 144 N: 8840] (41258)
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